We created a series to teach you about the best free tool (and in my opinion the best tool, period) for web analytics: Google Analytics.
We opened the series with a short intro to Dimensions and Metrics, today we are showing you how to change the date, select days, weeks, or entire months. How to create a comparison between two ranges and the often unseen graphical date selector. Read More about Web Analytics Education: Date Range Selection
Tracking Online and Offline Marketing Campaigns with Google Analytics
Better than a hound dog: how to REALLY track
One of the most important things you can do to improve the content of your Front Page, in addition to use of Web Analytics, is to ask yourself this question. “Does this page address the concerns and needs of my site visitor?” – Will your site visitor immediately feel a connection and want to keep reading your content – and then take the next step, which is to be interested enough in your site to stay and check out some more information – maybe even sign up for your ezine or special offer… Read More about Your Front Page – It’s Not About You…
Web Intelligence is all about using web analytics to measure your presence on the web.
We are creating a series to teach you about the best free tool (and in my opinion the best tool, period) for web analytics: Google Analytics.
The series will be presented in small bite sized episodes, available in a presentation and video format, that you should be able to enjoy without needing any anti-acid medication.
Today’s episode is about Dimensions and Metrics. We aren’t talking about the metric system or about the third dimension. In this one minute presentation (5 slides total) we are defining those for you. Read More about Web Analytics Education: Dimensions and Metrics
The Economics of Quality Score
What’s YOUR number?
You Can’t Fake Social
A new perspective to being “social” and what that means for your company.
Last, but certainly not least, is content. Today you’ll add pages, forms, and the actual MEAT (or beans, for vegetarians) to your site.
Be judicious!! Think of the things that make you leave a website and work to avoid them. For instance, I jump ship pretty quickly if there’s a ton of content on a single page that makes me scroll a lot. I’ve done my time in school—don’t make me read more novels! Get to the point and get on with it. Break up your information onto a few pages if you need. Read More about WordPress 3.0 Demystified – Part 5
This was originally part of yesterday’s post, however with the bonus there was already too much information.
Don’t panic. Configure is just a fancy computer word for “settings.” What’s your site title? The tag line? Displays? WordPress is so kind, that it will walk you through each of these questions with the greatest of ease. Read More about WordPress 3.0 Demystified – Part 4A
So far in part one we installed configured the WordPress database on the server and uploaded the software. In part two we learned about WordPress Themes and installed Thesis and finally in part three we customized the Thesis theme and added a widget to the sidebar.
Today we will concentrate on some background information with plug-ins. These are additional coding treats that help you and your website perform better. You’ll install one that alerts you to broken links, one that creates forms, another to improve the editor, and the last that makes your site easy to read on mobile units. Below the presentation is my list of “must haves” and a few others. Read More about WordPress 3.0 Demystified – Part 4
Now that you’ve successfully installed WordPress and a theme, you’ve probably started to have one of those obsessive thoughts like, “Dang, I wish my theme had another column,” or “It would be even better if I could change the color of that sidebar.” Well, today you will make some adjustments to the theme by changing colors and fonts. Read More about WordPress 3.0 Demystified – Part 3