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Category: eCommerce

Twitter chatter: Don’t forget to use some very simple and proven sales techniques on your online sales pages

Massimo Paolini on February 17, 2010

Don’t forget to use some very simple and proven sales techniques on your online sales pages
Marketing matters and you might be forgetting a few tried and true strategies. Refresher course here

Twitter chatter: The Top 100 Internet Marketing Posts of 2009

Massimo Paolini on January 25, 2010

The Top 100 Internet Marketing Posts of 2009
Other than the fact that it will take you the next 100 days to read these, it’s a very complete list.

Twitter chatter: Seven Predictions for 2010 from eMarketer’s CEO

Massimo Paolini on January 1, 2010

Seven Predictions for 2010 from eMarketer’s CEO
Happy New Year! Check out the Nostradamus of websites here.

Twitter chatter: Cart Abandonment: The Case for Christmas Cookies

Massimo Paolini on December 14, 2009

Cart Abandonment: The Case for Christmas Cookies
Cookies: not just for the fat man in the red suit. How to get your customers back behind their carts

Twitter chatter: 10 Proven Methods to Decrease Your Shopping Cart Abandonment Rate

Massimo Paolini on November 21, 2009

10 Proven Methods to Decrease Your Shopping Cart Abandonment Rate
Ten more tips for keeping your shopping cart full and heading to check out.

Twitter chatter: Landing Page Testing: Choosing Between A/B Or Multivariate Approaches

Massimo Paolini on November 15, 2009

Landing Page Testing: Choosing Between A/B Or Multivariate Approaches
Optometrists have had it right for a long time: fine tune your web SIGHT by checking which is better—A or B.

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