Landing Page Optimization is our topic today and because I always say that every page on your site should be a Landing Page, this applies to you. Oh, and your “static” home page is a poor landing page for anything other than your company name.
The Google Analytics series thus far has covered the basics on reports from understanding the difference between Dimensions and Metrics, through selecting a date range, a chart option, or a secondary dimension. We then covered in detail how to setup an account, create profiles, add the Async code, and lately we explored eCommerce. Lately we covered goals and funnels, the meat and potatoes of Web Analytic. See the full list below and at the bottom of every educational post.
Second installment of our practical section. How do I use all this stuff in a real life situation? We go into more details on page optimization, utilizing page value and bounce rate.
The Google Analytics series thus far has covered the basics on reports from understanding the difference between Dimensions and Metrics, through selecting a date range, a chart option, or a secondary dimension. We then covered in detail how to setup an account, create profiles, add the Async code, and lately we explored eCommerce. Lately we covered goals and funnels, the meat and potatoes of Web Analytic. See the full list below and at the bottom of every educational post.
New section starting today. How do I use all this stuff in a real life situation? We have an actual example! Watch and learn…
The Google Analytics series thus far has covered the basics on reports from understanding the difference between Dimensions and Metrics, through selecting a date range, a chart option, or a secondary dimension. We then covered in detail how to setup an account, create profiles, add the Async code, and lately we explored eCommerce. Lately we covered goals and funnels, the meat and potatoes of Web Analytic. See the full list below and at the bottom of every educational post.
15 Ways to increase your opt-in subscribers
This blog provides you 15 easy ways to increase your opt-in subscribers. Just a single push of a button, and viola(!) you’ve got optimization at its best!
Roles vs. Personas vs. Cognitive Styles in Conversion Optimization
Tim Ash clears out the confusion around “Roles, Personas and Cognitive Styles” to help you better optimize your pages.
Universal Search and Digital Asset Optimization with Anne Kennedy
Nine minutes that will make your digital files USEFUL.
Your Overloaded Homepage Hurts Conversions
Make sure your homepage isn’t a glutton. If so, here are the best diet tips.
Getting the High Ground with Domains
How to get the upper-SEO-hand on your competition