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Category: Web Analytics

Twitter chatter: Tips for reducing shopping cart abandonment

Massimo Paolini on November 5, 2009

Internet Marketing 101: Tips for reducing shopping cart abandonment
Interview with Kampyle’s CEO Ariel Finkelstein and how you can keep products in your shopping cart.

Twitter chatter: What Are People Doing on Your Website

Massimo Paolini on November 3, 2009

What Are People Doing on Your Website
Jim Sterne (4:13) video
Yeah, it might be a scary question, but it’s an essential one. Video by one of the best!

Twitter chatter: Introducing the Techie Guide to Google Website Optimizer

Massimo Paolini on November 2, 2009

Introducing the Techie Guide to Google Website Optimizer
Maybe one of the geekiest books around, this is a must-have for programmers who want to work with Website Optimizer.

Twitter chatter: Google Analytics Now More Powerful, Flexible And Intelligent

Massimo Paolini on November 1, 2009

Google Analytics Blog: Google Analytics Now More Powerful, Flexible And Intelligent
Google Analytics on Steroids: just when you thought it couldn’t get any stronger

Twitter chatter: Top Ten Myths About Google Analytics Tool

Massimo Paolini on October 28, 2009

Top Ten Myths About Google Analytics Tool
Debunking several assumptions and misconceptions about Google Analytics.

Twitter chatter: Web Analytics and Yellow Lobsters

Massimo Paolini on October 27, 2009

Web Analytics and Yellow Lobsters
“It seems like good Web analysts are like yellow lobsters: they’re very rare.”

Twitter chatter: Why Woopra is Best Web Analytics Tool Ever

Massimo Paolini on October 25, 2009

Why Woopra is Best Web Analytics Tool Ever
And now, a brief commercial break for Woopra. Big claims and big customers make us all sit up and take notice.

Twitter chatter: The Problem with Free Analytics is Still People and Process

Massimo Paolini on October 24, 2009

The Problem with Free Analytics is Still People and Process
Don’t fall into the trap that one size fits all. Use the tools, but keep the mind open as well.

Twitter chatter: The Art of Online Accountability and Science of Customer Centricity

Massimo Paolini on October 23, 2009

Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity
Released in October 2009, you have 480 pages from the Google Analytics Evangelist. Can I get an “Amen?”

Twitter chatter: Using Site Search to Read Your Customers’ Minds

Massimo Paolini on October 22, 2009

Using Site Search to Read Your Customers’ Minds
Christine Churchill teaches you how to be a consumer mind reader.

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