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Category: Chatter

Twitter chatter: Introducing the Social Analytics Lifecycle

Massimo Paolini on November 27, 2009

Introducing the Social Analytics Lifecycle
New flow chart from Ken Burbary and Chuck Hemann to illustrate what happens to your social media message.

Twitter chatter: Successful Copywriting for PPC Ads

Massimo Paolini on November 26, 2009

Successful Copywriting for PPC Ads
Three simple hints to making the best Pay Per Click ads out there without going out an hiring a writer.

Twitter chatter: Top Ten Myths About Google Analytics

Massimo Paolini on November 25, 2009

Top Ten Myths About Google Analytics
Despite the fact that Google wrote this about themselves, it still makes some excellent points, especially #1.

Twitter chatter: Adwords Bans: Poor Landing Page Quality Scores

Massimo Paolini on November 24, 2009

Adwords Bans: Poor Landing Page Quality Scores
Whoa! Google suspends accounts and bans future ads due to poor landing site? Learn how to avoid that nightmare.

Twitter chatter: The Web Analytics Headache

Massimo Paolini on November 23, 2009

The Web Analytics Headache
Listening to the marketing directors to help your analytical services

Twitter chatter: Make Google Analytics Your SEO Watchdog

Massimo Paolini on November 22, 2009

Make Google Analytics Your SEO Watchdog
Simple SEO insights without lifting a finger.

Twitter chatter: 10 Proven Methods to Decrease Your Shopping Cart Abandonment Rate

Massimo Paolini on November 21, 2009

10 Proven Methods to Decrease Your Shopping Cart Abandonment Rate
Ten more tips for keeping your shopping cart full and heading to check out.

Twitter chatter: How LinkedIn Can Help Your Local Business

Massimo Paolini on November 20, 2009

How LinkedIn Can Help Your Local Business
A new and fresh approach to using LinkedIn even when you’re NOT looking for employees (hint: you know there are over 45 million users there, right?)

Twitter chatter: How Twitter Can Help You Achieve Business Objectives

Massimo Paolini on November 19, 2009

How Twitter Can Help You Achieve Business Objectives
Great interview with Erik Bratt that includes some real-life examples such as Zappos and Dell using Twitter.

Twitter chatter: Structure Your Account With Roll Up Reporting And More

Massimo Paolini on November 18, 2009

Structure Your Account With Roll Up Reporting And More
Analytics may be all about achieving clarity, but that can’t happen without a clear site. Here’s a primer on site structure.

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