Massimo Paolini, Author at MPThree Consulting Inc.

Twitter chatter: Can Using Real-Time, Raw Data Be Cost Effective?

Massimo Paolini on November 7, 2009

Can Using Real-Time, Raw Data Be Cost Effective?
Real, raw, and ready for analysis

Twitter chatter: Google Analytics “Inaccurate,” Expert Says

Massimo Paolini on November 6, 2009

Google Analytics “Inaccurate,” Expert Says
Move over, GA: Here comes ClickTale, aiming for better accuracy

Twitter chatter: Tips for reducing shopping cart abandonment

Massimo Paolini on November 5, 2009

Internet Marketing 101: Tips for reducing shopping cart abandonment
Interview with Kampyle’s CEO Ariel Finkelstein and how you can keep products in your shopping cart.

Twitter chatter: What Are People Doing on Your Website

Massimo Paolini on November 3, 2009

What Are People Doing on Your Website
Jim Sterne (4:13) video
Yeah, it might be a scary question, but it’s an essential one. Video by one of the best!

Twitter chatter: Introducing the Techie Guide to Google Website Optimizer

Massimo Paolini on November 2, 2009

Introducing the Techie Guide to Google Website Optimizer
Maybe one of the geekiest books around, this is a must-have for programmers who want to work with Website Optimizer.

Twitter chatter: Keywords Generation/SWOT Analysis Tactics

Massimo Paolini on November 1, 2009

Keywords Generation/SWOT Analysis Tactics
A vocabulary lesson on all things analytical. SWOT, USP, KPI, and who knew that keywords have long tails?

Twitter chatter: Google Analytics Now More Powerful, Flexible And Intelligent

Massimo Paolini on November 1, 2009

Google Analytics Blog: Google Analytics Now More Powerful, Flexible And Intelligent
Google Analytics on Steroids: just when you thought it couldn’t get any stronger

Twitter chatter: You Are Hired! 5 SEM Tactics

Massimo Paolini on October 31, 2009

You Are Hired! 5 SEM Tactics
Dedicated to all of my friends working hard on a job search and includes more buzz words and initials than you can process in one sitting.