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Chatter Web Analytics

Twitter Chatter: Google Analytics Master Class Singapore: Shaping the Funnel (Vinoaj Vijeyakumaar, Google)

Google Analytics Master Class Singapore: Shaping the Funnel (Vinoaj Vijeyakumaar, Google)

Vinoaj Vijeyakumaar, Customer Solutions Engineer, Google Southeast Asia

Learn how Amari Hotels used Google Analytics goal funnel reports to optimise their online sales flow to generate more reservations.

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Chatter Web Analytics

Twitter Chatter: Google Analytics Master Class Singapore: Taming the HiPPO (Adrian Tan, clickTRUE)

Google Analytics Master Class Singapore: Taming the HiPPO (Adrian Tan, clickTRUE)

Adrian Tan, Director, Online Marketing Services, clickTRUE

clickTRUE share their secrets on overcoming the demands of the Highest Paid Person’s Opinion (HiPPO) to drive real value for business.

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Chatter Web Analytics

Google Analytics Master Class Singapore: Google Analytics – Powerful. Flexible. Intelligent

Google Analytics Master Class Singapore: Google Analytics – Powerful. Flexible. Intelligent

Stephanie Hsu, Google Analytics Specialist, Google
Google Analytics has come a long way. Learn what features make Google Analytics a truly Powerful, Flexible, and Intelligent measurement tool.

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Chatter Web Analytics

Twitter Chatter: Google Analytics Master Class Singapore: The Power of Segmentation (Barbara Pezzi, Swissotel)

Google Analytics Master Class Singapore: The Power of Segmentation (Barbara Pezzi, Swissotel)

Learn how Swissotel leverages Google Analytics advanced segments to truly understand its visitors.
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Chatter Web Analytics

Twitter Chatter: Google Analytics Master Class Singapore: Keynote Address (Beth Liebert, Google)

Google Analytics Master Class Singapore: Keynote – Beth Liebert, Google Analytics Product Manager, Google

Opportunity in Numbers – Swimming though the primordial soup of data
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Chatter SEO

Twitter Chatter: Google search and search engine spam

Official Google Blog: Google search and search engine spam
Google’s search quality continues to improve.  Newly designed technology is helping Google detect webspam better than ever before.
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Chatter SEM

Twitter Chatter: Google Quality Score Video

Google Quality Score Video
A must-see video explaining how quality score works.
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Chatter Web Intelligence

Twitter Chatter: Why I Design and Develop on the Thesis Theme Framework

Why I Design and Develop on the Thesis Theme Framework
The benefits of using the Thesis Theme Framework to build better websites.
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Chatter eMarketing

Twitter Chatter: Using a smear campaign to promote a competing product

Using a smear campaign to promote a competing product
Is a smear campaign a business method you would promote?  Along with the legal ramifications, the moral aspects should steer quality marketers away from this questionable method of business promotion.
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Web Analytics

Twitter Chatter: What Analytics Can Tell You about Improving Your Online Business

What Analytics Can Tell You about Improving Your Online Business
Video from the Search Engine Strategies Conference describing basic analytics to gain a better insight into how to make your site more effective to increase profits.