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Web Intelligence

  • Analyze This
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Month: August 2009

Web Analytics – The interview

Massimo Paolini on August 14, 2009

Secret Sushi“Creativity is a dish best served raw.” So says Adam Helweh in his

Twitter chatter: Google accounts on Twitter

Massimo Paolini on August 14, 2009

Google accounts on Twitter
If you want to really stalk Google, here’s their complete Twitter list.

Twitter chatter: Direct traffic in web analytics is NOT what you think it is

Massimo Paolini on August 13, 2009

Direct traffic in web analytics is NOT what you think it is
A better definition of “direct traffic.”

Twitter chatter: Keyword Quality Score – How to Increase the Quality Score of Your Keywords

Massimo Paolini on August 12, 2009

Keyword Quality Score – How to Increase the Quality Score of Your Keywords
Bigger and better keywords. Okay, maybe not bigger—just better.

Twitter chatter: Google Analytics on your Mobile Phone

Massimo Paolini on August 11, 2009

Google Analytics on your Mobile Phone
When you just can’t wait to get home and analyze things!

Twitter chatter: Social Media Analytics Part I

Massimo Paolini on August 10, 2009

Web Analysis, Behavioral Targeting and Advertising: Social Media Analytics Part I
You don’t need to load your pages with every analytic tool known to man. Know what you want to discover and then choose wisely, my son.

Twitter chatter: Search Engine Optimization

Massimo Paolini on August 9, 2009

Search Engine Optimization
A great slide show, but really makes an excellent point: you don’t need to be at the top of every search to be RELEVANT.

Twitter chatter: What the Heck is Twitter?

Massimo Paolini on August 8, 2009

What the Heck is Twitter?
One of the best descriptions of Twitter in a long time. If it’s never made sense before now, it will after you read this.

Twitter chatter: Tools To Analyze Competitors’ Website Traffic

Massimo Paolini on August 7, 2009

Tools To Analyze Competitors’ Website Traffic
Completely legitimate spying

Twitter chatter: What Advanced Google Analytics Tells Marketers, and What Questions To Ask Next

Massimo Paolini on August 6, 2009

What Advanced Google Analytics Tells Marketers, and What Questions To Ask Next
What GA and Ginsu knives have in common

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