“Website audit” – It sounds like something you wouldn’t want to happen to you, much like the IRS. However, a website audit–unlike the IRS knocking on your door–is definitely a good thing. Not only will it help you define a direction, but it can also help you discover any problems the current site is having.
When and why a website audit is valuable:
- Preparing to redesign your website
- Understanding your current website’s effectiveness
- Planning your strategic growth
- Uncovering hidden issues preventing you from accomplishing your goals