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Tag: Social Marketing

Twitter Chatter: How One Non-Marketer Explains Social Media Marketing

Massimo Paolini on July 24, 2010

How One Non-Marketer Explains Social Media Marketing
13 slides, 2 minutes, and 1 guy = excellent new insights you may not have thought of before

Ten Thoughts on Social Media & Marketing

View more presentations from Hugh McGuire.

Twitter chatter: 3 lessons you can learn from Nestle’s social media mistake and recovery

Massimo Paolini on May 24, 2010

3 lessons you can learn from Nestle’s social media mistake and recovery
Nestle vs. Greenpeace in a social media smack down. Read this to find out who won (and how)

Twitter chatter: Seven CRM lessons to take from 2009

Massimo Paolini on December 11, 2009

Seven CRM lessons to take from 2009
Despite scaling back and the recession, why analytics is needed more than ever

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