Google Analytics

Twitter Chatter: Optimize And Analyze For Mobile – part 3

March 16, 2011

Google Analytics Blog: Optimize And Analyze For Mobile, part 3
Let’s get more details! Now that you are seeing results with mobile trends and revenue it’s time to drill down for more details to improve your mobile marketing.

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Twitter Chatter: Optimize And Analyze For Mobile – part 2

March 15, 2011

Google Analytics Blog: Optimize And Analyze For Mobile, part 2
Show me the money! Now that you know how to understand your mobile traffic, it’s time to analyze the data and make an action plan that will positively impact your company’s bottom line.

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Twitter Chatter: Defending Your Analytics: Handling Hecklers

March 1, 2011

Defending Your Analytics: Handling Hecklers
The trumpet sounds and the matador, dressed in gold, parades into the ring as a band plays for his entrance. We know his goal, who are you trying to impress? What is your goal for the presentation? How do you handle the hecklers?

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Twitter chatter: Episode 13: Functionalism with June Dershewitz

May 21, 2010

Episode 13: Functionalism with June Dershewitz
Terrific podcast. Download and take June with you in your car or on your next walk!

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Twitter chatter: Book review: Analytics at work by Tom Davenport

April 16, 2010

Book review: Analytics at work by Tom Davenport
It’s like having your own private Babson College professor in your living room.

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Twitter chatter: Comparative Analysis: Omniture SiteCatalyst, Google Analytics, & Yahoo Web Analytics

February 24, 2010

Comparative Analysis: Omniture SiteCatalyst, Google Analytics, & Yahoo Web Analytics
Don’t play eenie meenie miney moe when selecting your analytics tool

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