Adwords

Twitter Chatter: How AdWords Quality Score Impacts CPC

March 9, 2011
Thumbnail image for Twitter Chatter: How AdWords Quality Score Impacts CPC

 
How AdWords Quality Score Impacts CPCDo you pay attention to your quality score?   Did you know that a low quality score could increase your CPC by up to 600%?  Ready to pay attention now?
 

Read the full article →

Twitter Chatter: Secret Truth Series #8 – Don’t Overuse Broad Match

February 26, 2011
Thumbnail image for Twitter Chatter: Secret Truth Series #8 – Don’t Overuse Broad Match

Secret Truth Series #8 – Don’t Overuse Broad Match
Match types are deceptively simple controls. They’re relatively easy to understand, and almost everyone takes advantage of their basic capabilities.

Read the full article →

Twitter Chatter: Clicks vs. Visits Revisited

November 3, 2010

Clicks vs. Visits Revisited
Understanding the difference between Google Adwords Clicks and visits on your site, and reconciling them, can be frustrating. These 4 steps can help.

Read the full article →

Twitter chatter: Two Tips for a More Profitable Google Adwords Campaign

May 3, 2010
Thumbnail image for Twitter chatter: Two Tips for a More Profitable Google Adwords Campaign

Two Tips for a More Profitable Google Adwords Campaign
You want to actually MAKE money, right? Then read this before setting up your Adwords campaign.

Read the full article →

Twitter chatter:Easy statistics for AdWords A/B testing, and hamsters

January 27, 2010
Thumbnail image for Twitter chatter:Easy statistics for AdWords A/B testing, and hamsters

Easy statistics for AdWords A/B testing, and hamsters
Terrific primer on A/B testing. And it includes a cute hamster video as well!

Read the full article →

Twitter chatter: Successful Copywriting for PPC Ads

November 26, 2009
Thumbnail image for Twitter chatter: Successful Copywriting for PPC Ads

Successful Copywriting for PPC Ads
Three simple hints to making the best Pay Per Click ads out there without going out an hiring a writer.

Read the full article →

Twitter chatter: Import your Google Analytics Goals into AdWords

October 17, 2009

Import your Google Analytics Goals into AdWords
Installing AdWords Conversion Optimizer in order to manage your AdWords bidding and maximize results.

Read the full article →