Twitter Chatter: Google Analytics Master Class Singapore: Shaping the Funnel (Vinoaj Vijeyakumaar, Google)

June 3, 2011
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Google Analytics Master Class Singapore: Shaping the Funnel (Vinoaj Vijeyakumaar, Google)
Vinoaj Vijeyakumaar, Customer Solutions Engineer, Google Southeast Asia
Learn how Amari Hotels used Google Analytics goal funnel reports to optimise their online sales flow to generate more reservations.
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Twitter Chatter: Google Analytics Master Class Singapore: Taming the HiPPO (Adrian Tan, clickTRUE)

June 2, 2011
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Google Analytics Master Class Singapore: Taming the HiPPO (Adrian Tan, clickTRUE)
Adrian Tan, Director, Online Marketing Services, clickTRUE
clickTRUE share their secrets on overcoming the demands of the Highest Paid Person’s Opinion (HiPPO) to drive real value for business.
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Google Analytics Master Class Singapore: Google Analytics – Powerful. Flexible. Intelligent

June 1, 2011
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Google Analytics Master Class Singapore: Google Analytics – Powerful. Flexible. Intelligent
Stephanie Hsu, Google Analytics Specialist, Google
Google Analytics has come a long way. Learn what features make Google Analytics a truly Powerful, Flexible, and Intelligent measurement tool.
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Twitter Chatter: Google Analytics Master Class Singapore: The Power of Segmentation (Barbara Pezzi, Swissotel)

May 31, 2011
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Google Analytics Master Class Singapore: The Power of Segmentation (Barbara Pezzi, Swissotel)
Learn how Swissotel leverages Google Analytics advanced segments to truly understand its visitors.
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Twitter Chatter: Google Analytics Master Class Singapore: Keynote Address (Beth Liebert, Google)

May 30, 2011
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Google Analytics Master Class Singapore: Keynote – Beth Liebert, Google Analytics Product Manager, Google
Opportunity in Numbers – Swimming though the primordial soup of data
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Twitter Chatter: Google search and search engine spam

May 26, 2011

Official Google Blog: Google search and search engine spam
Google’s search quality continues to improve.  Newly designed technology is helping Google detect webspam better than ever before.

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Twitter Chatter: Google Quality Score Video

May 25, 2011

Google Quality Score Video
A must-see video explaining how quality score works.

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Twitter Chatter: Why I Design and Develop on the Thesis Theme Framework

May 24, 2011
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Why I Design and Develop on the Thesis Theme Framework
The benefits of using the Thesis Theme Framework to build better websites.

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Twitter Chatter: Using a smear campaign to promote a competing product

May 23, 2011
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Using a smear campaign to promote a competing product
Is a smear campaign a business method you would promote?  Along with the legal ramifications, the moral aspects should steer quality marketers away from this questionable method of business promotion.

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Twitter Chatter: What Analytics Can Tell You about Improving Your Online Business

May 21, 2011

What Analytics Can Tell You about Improving Your Online Business
Video from the Search Engine Strategies Conference describing basic analytics to gain a better insight into how to make your site more effective to increase profits.

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