Web Analytics Education: Landing Page Optimization and SEO – Part 2

Landing Page Optimization – part 2 – is our topic today. Practical examples of how to optimize a page and make it “Focused.” Remember your home page should focus only on your company name.

The Google Analytics series thus far has covered the basics on reports from understanding the difference between Dimensions and Metrics, through selecting a date range, a chart option, or a secondary dimension. We then covered in detail how to setup an account, create profiles, add the Async code, and lately we explored eCommerce. Lately we covered goals and funnels, the meat and potatoes of Web Analytic. See the full list below and at the bottom of every educational post.

The video:


The presentation:

[hana-code-insert name=’WA-2010-12-23′ /]

Please comment on the episode, tell us about any items you’d like to see on the series, or just say hello.