It is the End of the Year as We Know It
Not only a review of 2009, but a look ahead to analytics in 2010. Besides, if Jim Sterne wrote it, everyone should read it.
Hidden Secrets of the Amazon Shopping Cart
AWESOME article (and I don’t use that word very often!) Here you can let Amazon’s testing team do the work while you gain the insights.
The Top 100 Internet Marketing Posts of 2009
Other than the fact that it will take you the next 100 days to read these, it’s a very complete list.
5 Ways To Improve Your Email Subject Lines
From keywords to personalization, this is a quick read to help you get noticed.
The article isn’t available any longer and their search feature failed to return usable results.
Google: Zeitgeist 2009
Want to know what was in and what was out in 2009? Here’s your popularity index from Google (without the high school drama)
On-line Reputation Management
Fantastic article on how online smear campaigns do NOT simply go away. Fascinating lesson for marketers.
Seven Predictions for 2010 from eMarketer’s CEO
Happy New Year! Check out the Nostradamus of websites here.
How not to sell Analytics
Analysis that misses the boat
The Web Analytics Headache
Listening to the marketing directors to help your analytical services