Twitter Chatter: Tis The Season To Sell Your Management On SEO

Tis The Season To Sell Your Management On SEO
Are you responsible for your business leaving money on the table?  As the web analyst it is your duty to make management aware of where they are losing money by not following your advice.  The key is to do this BEFORE they come looking for you to blame, get ready for the 2011 holiday season NOW!

Twitter Chatter: Keys To Web Analytics Maturity: Structure, Process, Hyperfocus

Keys To Web Analytics Maturity: Structure, Process, Hyperfocus
Have we been doing everything all wrong as web analysts?  No wonder the data we collect leaves us feeling frustrated with the outcome.  The key lies in developing a different process to create data driven organizations and a structured approach to guide the process.