Ad Words

Twitter Chatter: Google AdWords: Traffic Estimator

September 10, 2010
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Google AdWords: Traffic Estimator Okay, now this is just plain FUN. Type in any word and see the results! (I used “Obama” just for the heck of it, which is getting an estimated 240 clicks per day)

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Twitter Chatter: Google Quality Score Gains More Importance

September 8, 2010

Google Quality Score Gains More Importance Oops! Just when you thought you had the Quality Score all figured out!

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Twitter Chatter: More on Google Quality Score Update / Change

September 6, 2010

More on Google Quality Score Update / Change Just when you thought you read all you could about the subject…

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Twitter Chatter: The Impact of Quality Score

September 3, 2010

Chapter 5 – The Impact of Quality Score Learn the Four Ps of Quality Scores: Presence, Position, Price, and Page Positioning (okay, that ended up being five Ps)

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Twitter Chatter: Why Google has Quality Score (pt2)

September 1, 2010

Chapter 4: Why Google has Quality Score (pt2) How the Quality Score helps Google sing “Hey Big Spender”

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Twitter Chatter: Why Google has Quality Score (pt1)

August 30, 2010
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Chapter 4: Why Google has Quality Score (pt1) Find out why “relevance” is as vague as “airport security”

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Twitter Chatter: Reviewing Official Google Quality Score Information

August 25, 2010

Chapter 3: Reviewing Official Google Quality Score Information How the Quality Score is used and calculated

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Twitter Chatter: Quality Score in High Resolution

August 23, 2010
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Chapter 1: Quality Score in High Resolution Bad news: your PPC success or failure depends on this. Good news: someone is explaining it

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Twitter Chatter: The Preface – Quality Score in High Resolution

August 18, 2010
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The Preface: Quality Score in High Resolution Do you want the truth? You can’t HANDLE the truth . . . about Google’s Quality Score

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Twitter Chatter: The Economics of Quality Score

July 15, 2010
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The Economics of Quality Score What’s YOUR number?

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