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Category: Google AdWords

Twitter Chatter: Using Google Places to Maximize Ad Performance in Google AdWords

Using Google Places to Maximize Ad Performance in Google AdWords
Playing nice and getting the right benefits at the same time

Author Massimo PaoliniPosted on October 3, 2010October 2, 2010Categories Chatter, Google, Google AdWordsTags Chatter, Google, Google Adwords

Twitter Chatter: Google AdWords: Traffic Estimator

Google AdWords: Traffic Estimator
Okay, now this is just plain FUN. Type in any word and see the results! (I used “Obama” just for the heck of it, which is getting an estimated 240 clicks per day)

Author Massimo PaoliniPosted on September 10, 2010September 8, 2010Categories Chatter, Google, Google AdWordsTags Chatter, Google Adwords, SEM, Traffic Estimator1 Comment on Twitter Chatter: Google AdWords: Traffic Estimator

Twitter Chatter: Google Quality Score Gains More Importance

Google Quality Score Gains More Importance
Oops! Just when you thought you had the Quality Score all figured out!
Author Massimo PaoliniPosted on September 8, 2010October 1, 2014Categories Chatter, Google, Google AdWordsTags Chatter, Quality Score, SEM

Twitter Chatter: More on Google Quality Score Update / Change

More on Google Quality Score Update / Change
Just when you thought you read all you could about the subject…

Author Massimo PaoliniPosted on September 6, 2010October 1, 2014Categories Chatter, Google, Google AdWordsTags Chatter, Google Adwords, Quality Score, SEM

Twitter Chatter: The Impact of Quality Score

Chapter 5 – The Impact of Quality Score
Learn the Four Ps of Quality Scores: Presence, Position, Price, and Page Positioning (okay, that ended up being five Ps)

Author Massimo PaoliniPosted on September 3, 2010October 1, 2014Categories Chatter, Google, Google AdWordsTags Chatter, Google Adwords, Quality Score, SEM

Twitter Chatter: Why Google has Quality Score (pt2)

Chapter 4: Why Google has Quality Score (pt2)
How the Quality Score helps Google sing “Hey Big Spender”

Author Massimo PaoliniPosted on September 1, 2010October 1, 2014Categories Chatter, Google, Google AdWordsTags Chatter, Google Adwords, Quality Score, SEM

Twitter Chatter: Why Google has Quality Score (pt1)

Chapter 4: Why Google has Quality Score (pt1)
Find out why “relevance” is as vague as “airport security”

Author Massimo PaoliniPosted on August 30, 2010October 1, 2014Categories Chatter, Google, Google AdWords, Web IntelligenceTags Chatter, PPC, Quality Score, SEM

Twitter Chatter: Reviewing Official Google Quality Score Information

Chapter 3: Reviewing Official Google Quality Score Information
How the Quality Score is used and calculated

Author Massimo PaoliniPosted on August 25, 2010October 1, 2014Categories Chatter, Google, Google AdWordsTags Chatter, Quality Score, SEM

Twitter Chatter: Quality Score in High Resolution

Chapter 1: Quality Score in High Resolution
Bad news: your PPC success or failure depends on this.
Good news: someone is explaining it

Author Massimo PaoliniPosted on August 23, 2010October 1, 2014Categories Chatter, Google, Google AdWordsTags Chatter, Quality Score, SEM

Twitter Chatter: The Preface – Quality Score in High Resolution

The Preface: Quality Score in High Resolution
Do you want the truth? You can’t HANDLE the truth . . . about Google’s Quality Score

Author Massimo PaoliniPosted on August 18, 2010October 1, 2014Categories Chatter, Google, Google AdWords, Web IntelligenceTags Chatter, Quality Score, SEM

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      • Big Universe Testimonial
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      • Magnolia Jazz Testimonial
      • Scott Greenberg’s testimonial
  • Contact
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